TikTok is introducing a fresh option that enables them to lessen the volume of AI-made media appearing in their feeds. This initiative comes as the service disclosed that it currently hosts in excess of 1 thousand million AI videos.
Testing and Rollout
The update is being tested over the next few weeks before a widespread launch. This development comes amid a rise in AI content, fueled by recent AI video creators.
The Broader AI Trend
It has been noted that approximately a tenth of the quickest rising channels on another major platform only show AI-generated videos. A significant portion of this material is classified as mass-produced AI material, a phrase for inferior, mass-produced content that is frequently absurd or dreamlike.
Based on user feedback that many people like content made with AI tools, from AI artwork to science explainers, and we aim to give people the option to increase or decrease of that, based on their own preferences,” said a platform representative.
Scale of AI Content
The service announced that there are currently 1.3bn videos on its service tagged as made with AI. In total, over 100 mn media items are submitted to the app daily, making AI content a minor percentage of its total content library.
How to Adjust Settings
Users will be able to decrease or raise the volume of artificial media they watch by accessing the “manage topic” setting in the application and picking the AI content topic. Further subjects that can already be modified under the tool encompass politics, fashion, aesthetics, and movement.
Platform Guidelines
Its guidelines require content makers to identify “realistic” artificially created content, and it bans dangerous fake videos of well-known individuals or crisis events. Any believable AI-generated clip that is not labeled can be taken down under its terms of service.
Furthermore, the platform will henceforth apply an “AI-made” tag to content produced via its own AI tools, or identified by an industry-wide initiative for spotting content made by AI. This measure is designed to stop users from trying to evade the tagging system.
AI Literacy Programs
The platform is furthermore establishing a $2 million awareness program for specialists and organizations to develop educational content about using AI responsibly. This initiative will support non-profit groups specializing in teaching coding and technology.
Platform Protection
TikTok has justified its safety measures, during controversy over plans to lay off numerous safety staff in the United Kingdom. It is set to eliminate a significant number of roles in its trust and safety division in London, with trade unions and online safety experts voicing alarm that people are being substituted by machine-led review.
A trust and safety lead explained that people-led review would still have a role, but artificial intelligence can shield workers by eliminating the most harmful content before it has to be seen by staff. The company announced a significant reduction in disturbing and violent content reviewed by safety staff over the past year due to the use of its machine learning processes.
It is vital to combine staff and AI to maintain a secure environment,” the official commented. “We’ll have staff as part of that process, but we also think it’s very important to minimize viewing of harmful content as rapidly, which is where a significant AI assistance is making a difference work at speed.”
